Form 8-K dated July 24, 2001
                                                   SECURITIES AND EXCHANGE COMMISSION
                                                        Washington, D.C., 20549




                                                               FORM 8-K

                                                            CURRENT REPORT

                                                Pursuant to Section 13 or 15(d) of the
                                                    Securities Exchange Act of 1934




                                                             July 24, 2001
                                           Date of Report (Date of earliest event reported)


                                                          Acxiom Corporation
                                        (Exact name of registrant as specified in its charter)


              Delaware                                 0-13163                              71-0581897
           (State or other                           (Commission                           (IRS Employer
           jurisdiction of                          File Number)                        Identification No.)
           incorporation)


       P.O. Box 8180, 1 Information Way, Little Rock, Arkansas                              72203-8180
               (Address of principal executive offices)                                     (Zip Code)


                                  Registrant's telephone number, including area code: (501) 342-1000




ITEM 5.           OTHER EVENTS AND REGULATION FD DISCLOSURE

            On July 23, 2001, Acxiom Corporation (the "Company") issued a press release announcing its financial results for the
first quarter of fiscal 2002 and provided certain forward-looking information ("Press Release").  A conference call was held at 8:00
CDT on Tuesday, July 24, 2001 wherein the Company's management provided information about the company and answered a series of
questions. The text of the transcript of the conference call is attached as an Exhibit to this report and is incorporated herein by
reference.

ITEM 7.           FINANCIAL STATEMENTS AND EXHIBITS

                  (c)  Exhibits.

                       99(a)      Transcript of July 24, 2001 Conference Call







                                                               SIGNATURE

        Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed
on its behalf by the undersigned hereunto duly authorized.


                                                              Acxiom Corporation




Date:    July 26, 2001                                          /s/ Catherine L. Hughes
                                                              -----------------------------------------------
                                                              Catherine L. Hughes
                                                              Secretary and Corporate Counsel

Transcript of July 24, 2001 Call
                                                              ACXIOM CORP.

                                                         Moderator: Rodger Kline
                                                             July 24, 2001
                                                             7:00 a.m. MT

Operator:               Ladies and gentlemen, thank you for standing by.  Welcome to the  Acxiom Corporation Q1 earnings conference
                        call.  During the presentation, all participants will be in a listen-only mode.  Afterwards, you will be
                        invited to participate in a question and answer session.  At that time, if you have a question, you will
                        need to press the one followed by the four on your telephone.  As a reminder, this conference is being
                        recorded Tuesday, July 24, 2001.  I would now like to turn the conference over to Mr. Rodger Kline.  Please
                        go ahead, sir.

Rodger Kline:           Thank you, and good morning.  With us this morning are Charles Morgan, Bob Bloom, Caroline Rook and several
                        other Acxiom leaders.  After market closed yesterday, we announced first quarter results, which were in
                        line with the expectations that we set in our June 25 press release.  In that release, we warned that we
                        expected a revenue shortfall and earnings miss for the first quarter ended June 30.  We also announced that
                        we expected first quarter revenues to be approximately $205 million and that we expected a loss on
                        operations of between $3 and $6 million and a per share loss of 6 to 9 cents, adjusting for nonrecurring
                        items.  As we explained in yesterday's press release, we met those expectations.  As we mentioned in the
                        June 25 press release, our revenues continue to be seriously impacted by the economic climate.  We have
                        maintained our base of customers but have experienced weak revenues across all lines of business due to the
                        economy.  We haven't lost any contracts, and our revenue under long-term contracts continues to be above 70
                        percent.  However, variable revenues tied to those long-term contracts have been weak as customers decide
                        to cut out additional marketing cycles and campaigns, which they normally would add to their marketing
                        plans.  This shortfall created a need for decisive action, and we have acted.  We made the decision to
                        change Acxiom's strategy regarding technology and to cut expenses below our go-forward revenue run rate so
                        that we will be profitable immediately.  We accomplished this in the last few weeks of June.  This
                        restructuring has been completed and is behind us.  Charles will update us in a few minutes regarding these
                        cost reductions, as well as the new business activity we have closed in the quarter or expect to close
                        soon.  This new business activity is quite strong, as you'll see.  But now I will turn it over to Bob Bloom
                        for the financial review.

Bob Bloom:              Thank you, Rodger.  Before I get started, I would like to mention at this time that this conference call
                        contains forward-looking statements that involve risks and uncertainties, including statements about future
                        growth.  Actual results could differ based upon market conditions and other risks detailed from time to
                        time in the company's SEC filings.  We've included a comprehensive statement concerning the forward-looking
                        nature of this disclosure in our press release.  Since you each have access to that press release, we
                        incorporate that statement in its entirety without reading it to  you at this time.  Now turning to the
                        financial results.  Consolidated revenue for the quarter of $205 million is in line with the previous
                        guidance and reflects a 14 percent decrease from the first quarter last year.  The services segment
                        reported revenue of $149.4 million for the quarter, representing a 13 percent decrease over the first
                        quarter last year, reflecting the deferral of project work that we noted earlier.  The data products
                        segment revenue of $32.9 million for an increase of 8 percent over the year earlier period, and the IT
                        management segment, or outsourcing revenues, for the quarter of $53 million reflects a 5 percent decrease
                        from the prior year.  Revenue from the IT segment would have been slightly higher excluding the impact of
                        the Ward's contract revenue loss.  In addition, the increase in the inner company elimination reflects
                        higher AbiliTec™ and InfoBase® data revenue sold by the services division in the current quarter,
                        partially attributable to the impact of subscription accounting.  Rodger is going to provide details on the
                        restructure charge in a minute.   Most of the charge not reflected on the separate line impacted the
                        computer communications and other equipment line, and to a much lesser extent, payroll and other operating
                        expenses.  Salary and benefits increased 7 percent over the prior year.  Excluding the impact of expenses
                        that are not expected to recur in future quarter, salaries were fairly flat to the prior year, reflecting
                        primarily the impact of pay reductions taken in the current fiscal year offsetting head count increases
                        from the prior year.  Computer and communications expense increased substantially over the prior year,
                        largely as the result of accelerated amortization and equipment write-downs.  Excluding the impact of the
                        charge and expenses not expected to recur, the increase in computer costs is 15 percent.  Data expense for
                        the quarter increased 18 percent over the same quarter last year, reflecting primarily higher data costs on
                        higher Allstate revenues quarter over quarter, along with new data sources and higher data royalties on
                        InfoBase® data sales.  Other operating expenses decreased 13 percent from the prior year, primarily the
                        result of lower hardware sales than the year earlier period.  Interest expense of $6.7 million was higher
                        than the year earlier period, largely due to higher average debt balances.  Basic and diluted weighted
                        average shares for the quarter were $89.9 million compared to last year of $88 basic shares and $97.5
                        million on a diluted basis.  Turning to the balance sheet, DSOs were 75 days at June 30, which compares
                        with 70 days at March 31.  Negative cash flow from operation for the quarter was $39.3 million compared to
                        $39.9 million a year ago.  The June operating cash flow includes a $12 million tax payment related to the
                        prior year along with a significant reduction in payables related to equipment acquired where payment was
                        deferred until fiscal 2002.  As most of you know, the June ended quarter has historically generated
                        negative operating cash flow as the result of being the lowest seasonal revenue quarter coupled with our
                        fixed cost environment.  Negative free cash flow before investments and joint ventures, acquisitions and
                        divestitures was $62.7 million for the current quarter, which compares to $66 million for the year earlier
                        quarter.  As a result of the cost actions we have taken, together with our earnings outlook, we still
                        expect positive free cash flow for the full fiscal year.  We also expect to significantly lower our
                        previous guidance for capital expenditures as identified in our press release outlook.  Debt to capital is
                        46 percent at June 30 compared to 37 percent at March 31 and 35 percent a year ago.  Included in debt is
                        the $115 million convertible debenture.  Assuming this debenture converts to equity, debt to capital at
                        June 30 is 34 percent.  Debt to capital was impacted by the tax payments and payables noted above, coupled
                        with the $20 million payment on the equity Ford contract.  As the press release points out, we have
                        received waivers on all applicable loan covenants as of June 30.  The waiver received 100 percent bank
                        approvals from our 14 banks, while only 51 percent approval was required.  We are currently working on
                        amendments to financial covenants which will be more appropriate given our movement to subscription
                        accounting and asset write-downs.  We expect to have these amendments in place by mid August, and based on
                        indicative terms and conditions, do not expect any material negative implications as a result of the
                        amendments.  I will now turn it over to Rodger for some more comments.

R. Kline:               Thanks, Bob.  I will briefly discuss the restructuring of operations that we announced in our previous
                        press release and then turn it over to Charles Morgan for his comments.  I know I'm repeating this for some
                        of you, but I think it's important that we all understand the rationale for the technology restructuring.
                        Acxiom has been in the process of migrating the older technology based solutions to new technology based
                        solutions for the past several years.  We have been migrating from mainframes to servers, and more
                        recently, we have been migrating from our traditional customer data integration solutions to AbiliTec™
                        driven processes, which are much more efficient and deliver dramatically improved results.  These new
                        AbiliTec™ processes and the new technology that supports them have revolutionized Acxiom's capabilities
                        to deliver customer data integration to our customers.  Due to the economic situation, we have decided to
                        accelerate our focus on these new technologies and to accelerate our efforts to eliminate the older
                        technology and processes we have traditionally deployed.  In this economic climate, we realize that we can
                        no longer carry the burden of both the old technology and processes and the new technology and processes,
                        and this led to our decision to change our strategy.  This change in strategy resulted in the restructuring
                        of operations which led to the write-down of some of our old technology.  In our previous press release we
                        announced that we expected primarily non-cash write-offs in the range above $80 to $90 million attributed
                        to this restructuring of operations.  In yesterday's press release, we announced a slightly lower figure of
                        approximately $71 million in special charges and operating expenses associated with this restructuring,
                        which consisted of $45 million in special charges and approximately $26 million of operating expenses.  In
                        the quarter we also incurred approximately $18 million in depreciation, amortization and other expenses
                        which will not recur in future quarters.  The $45 million dollar special charge included approximately $8
                        million in work force related and payroll related items, approximately $31 million in equipment
                        write-downs, approximately $4 million in contract and lease termination costs, and approximately $2 million
                        in miscellaneous other write-offs associated with this restructuring.  The $26 million in charges included
                        -- in operating expense categories -- included approximately $15 million in accelerated amortization of
                        capitalized and purchased software, approximately $4 million in accelerated amortization of equipment and
                        deferred costs, and approximately $6 million in miscellaneous other accruals and write-offs.  The cash
                        portions of all of these write-offs are expected to be approximately $14 million, which are primarily
                        associated with severance pay and termination charges for leases and other contracts.  We expect the
                        expense actions associated with this restructuring of operations to reduce the quarterly run rate of
                        operations to below $195 million, excluding the cost of hardware related to server sales.  Charles is going
                        to talk about our expense run rate in greater depth, and I'll now turn it over to Charles Morgan for his
                        update, including the bridge from Q1 to Q2 and the new business activity.

Charles Morgan:         Thank you very much, Rodger.  Rodger and Bob have given you a lot of details about our financial
                        performance in Q1 and the actions we're taking to position ourselves for success in Q2 and beyond.
                        Clearly, Q1 was an extraordinary quarter; unfortunately for all the wrong reasons.  The economy and our
                        clients' and prospects' reaction to it have hurt us more than we'd expected, and our results show that.
                        After nearly ten years of consistent success, we'd come to view the amount of revenue generated by existing
                        customers to be very dependable.  We've now learned that it's not automatic.  We've seen some sectors of
                        our business slow before, and in these times past, invariably others would pick up and there would be no
                        net overall effect in revenue; there would be only modest variation from our standard seasonal patterns.
                        Things certainly have changed in the last couple of quarters.  The harsh reality of the situation forced
                        us, as Bob and Rodger have detailed, to take action.  Now those are finished.  We've completed the work
                        force reduction that led our aggressive expense cutting initiative along with the restructuring.  We are
                        now more clearly, single-mindedly focused on the solutions and supporting technologies that define our go
                        forward business strategy.  We are all fully confident these actions have positioned us to make the second
                        quarter of fiscal year 2002 the quarter in which Acxiom re-establishes our track record of success.
                        Certainly the economy has dealt us some tough blows, just like it has many other companies, but we could
                        not wait for the economy to recover before we recovered.  This situation has also caused us to make some
                        decisions and take actions that will be good for us long into the future.  We're now at the right expense
                        structure and at the right business pipeline to succeed even during this economic downturn, and the success
                        that we will achieve in this economy will ramp up even more quickly when the economy does improve.  We're
                        confident that we're lining up to repeat what happened after the recession of '91.  Coming out of that
                        downturn, I might add, that we also had a 7 percent layoff at that time.  After 1991, we a dramatic
                        improvement in revenue and profitability for the next three or four years.  We expect to repeat performance
                        this time around because we've got superior products and services compared to our offerings a decade ago.
                        We've joined forces with top-tier alliance partners.  Our expense structure has been aggressively reduced.
                        We're starting to see positive momentum in revenue, and the pipeline remains very strong.  As I'll report
                        in a few minutes, we're starting to close more business.  Our intense expense reduction efforts began in
                        Q4, and we phased in cuts in several areas through Q1.  Our operating expenses, as Rodger and Bob have
                        explained, were $298 million in Q1.  When you remove out of the restructuring charge other expenses that
                        won't reoccur in Q2, all of which Rodger has just detailed, you'll see that our Q1 operating expenses were
                        $209 million, exclusive of these non-reoccurring items.  And, we've taken action that has resulted in
                        approximately $16 million in additional expenses that also won't reoccur in Q2 and beyond.  That leaves us
                        with a Q2 expense run rate of between $192 and $194 million.  I should note that this does not include the
                        costs for hardware that is being resold, but the $192 to $194 million is our expected expense run rate
                        after all these cuts.  The largest cut was the $7 million reduction in our salaries and benefits, achieved
                        primarily through a 7 percent work force reduction that occurred at the end of June.  Other cuts that
                        helped us reached the $192 to $194 million included $1.5 million in cuts in the consultants and outside
                        services, another $700,000 in amortizing, more cuts in building related costs, travel and entertainment,
                        administrative costs, office supplies, operating supplies...You get the idea.  We have cut expenses in every
                        area of the business.  The major line items that make up the $192 to $194 million are approximately $80 in
                        salaries and benefits, approximately $50 in total computer and another approximately $25 million in total
                        data owners expense.  It does, however, include several levels of advancement in AbiliTec(TM)and supporting
                        technologies.  We can't afford to let any of that momentum slow down.  In other words, we're continuing to
                        invest in AbiliTec™ related product software, but the infrastructure will require little additional
                        capital expenditure.  We feel very confident that we'll achieve our Q2 expense targets, and that's why we've
                        got such a tight range.  We have the right controls and processes in place that give us confidence in our
                        ability to forecast revenue expense.  One example:  this is a detailed revenue tracking system by customer,
                        a new Web-based tool that is updated weekly by the associates who are managing those customer relationships
                        on a day-to-day basis.  This system is going to help us keep closely attuned to each customer's revenue
                        activity.  These controls and processes are working.  We told you a month ago we'd have $205 in revenue,
                        and that's exactly where we came in.  And, we were less than 1 percent off our expense forecast.  Our Q1
                        experience has given us a clear view of our true core revenue base in a very tough economic climate and, I
                        might add, in our weakest seasonal quarter.  With that knowledge and the gathering momentum created by our
                        subscription revenue recognition policy, we know our new expense run rate is set at a level that will
                        ensure our profitability.  Our clients and prospects have expressed their confidence in Acxiom's products
                        and services and the people who deliver them.  We're the established leader in the customer data
                        integration space - a space we created and a space that has been validated by the offerings of our
                        competitors in the language that they use to describe their products.  We talk a lot about our high
                        percentage of revenue to the long-term contract and are proud of our list of blue chip customers.  They
                        continue to show their confidence in Acxiom by signing new deals and increasing our role in helping them
                        manage their business more effectively [unintelligible].  Now let me tell you about some of the new deals
                        that will contribute to our Q2 revenue.  In our news release we told you that new business totaled more
                        than $50 million in additional annual revenue.  Let me tell you a little bit more about a few of the major
                        new pieces of business that make up that $50 million.  We've reached a new deal worth $6 million a year
                        with one of the largest financial services customers and will receive an additional $2.5 million from this
                        customer from managing another of its internal databases.  On a $6 million dollar deal, we'll receive
                        $450,000 in Q2 and then $1.5 million in Q3 and Q4 and the quarters beyond.  We've got a five-year, $30
                        million Solvitur4SM  solution in place with another major financial services customer, and another
                        three-year, $3.5 million deal with this client for risk analysis management database.  We're seeing a $2
                        million tick-up with another financial services client and have just in the last few days been awarded a
                        two-year, $12 million AbiliTec™ with yet another financial services client for whom we'd previously
                        primarily done only project work. [Unintelligible], our first AbiliTec™ data customers received another
                        first, becoming the first client to renew their original AbiliTec™ contract.  We also recently extended
                        our outsourcing agreement with them.  That's all new business with established Acxiom clients, and I've only
                        hit the high spots.  As a matter of fact, I have many more new pieces of business in my comments earlier,
                        and if you're interested, we can give you more details in the Q&A section. We've also landed significant
                        business with new clients - some very large clients, as well as several million in IT outsourcing in our
                        strategic alliance business.  We've seen a lot of progress with the seven top-tier channel partners that
                        we're working with to OEM, AbiliTec™ into their solutions. A senior executive at IBM was in Little Rock
                        last week to demonstrate a new enterprise customer analytic solution that allows real-time personalization
                        in Web call center face-to-fact transaction.  AbiliTec™ and InfoBase® are at the heart of the
                        solution, and the IBM sales force is now on the street selling that new product.  I could still go on with
                        the particulars of more deals we've completed.  Some have just been signed; others that have started
                        contributing revenue and still others that will contribute revenue in later quarters.  For example, just
                        yesterday, we heard late in the day that we signed an AbiliTec™ deal through oracle.  It wasn't a large
                        deal, but it's further evidence that our channel strategy is really going to take off once our technology
                        is fully integrated with our channel partners' products.  The pipeline still remains very rich in both the
                        channels and our direct sources.  I think I've given you enough information to help you understand that
                        things are picking up.  Some of those pending deals that we've been telling you about for the last couple
                        of quarters have finally closed.  Right now, financial service is leading the way, which I suspect is a
                        direct result of many [unintelligible] estimates this quarter.  While I don't have the exact numbers, I'm
                        confident we've closed more deals in the last 30 days than we did in the previous 90.  However, I must add
                        a note of caution.  Other deals are still delayed a bit, and the sales cycle continues to be fairly long in
                        this economic climate.  We are seeing no gentle loosening up of spending on major projects, and
                        transactional volumes have not picked up dramatically.  The signs are better, however.  For example, our
                        customer briefing center is very busy.  Today we have one of our biggest prospects in for a meeting in that
                        center.  Actually, I'm going to meet with them right after I finish this call.  I can state with confidence
                        that the revenue run rates are not dropping any further.  We're past the low point and moving into a
                        seasonally better period for our business.  And, we're seeing some breakthroughs, even in the sales cycle
                        pattern.  We recently sent a team to call a major catalog retailer company that we've never gotten a nickel
                        of business out of, despite 20 years of trying, I might add.  The Acxiom team used a new presentation we
                        developed to provide the analysis of their database through our OpticxSM process.  The database was the
                        cleanest and most accurate we've seen after running more than 250 companies' data through this Opticxsm
                        process.  By the way, yesterday I saw an OpticxSM  data analysis from an [unintelligible].  It happened to
                        be the worst example of data that we've run through Opticxsm  We were able to show this catalog prospect
                        how AbiliTec™ and Acxiom services could save them millions in mail expenses, and we showed it to them
                        with a clear-cut ROI analysis.  With that evidence presented in this compelling OpticxSM format, this long-
                        term prospect agreed to finally become an Acxiom client.  The process took weeks rather than many months or
                        years.  [Unintelligible] we'd like to see business deals.  We don't have a contract with this company yet,
                        but I'm confident we'll close the deal in time for it to contribute to Q2 revenue.  This is an example of
                        focus we're putting on the rapid deployment of Acxiom products and services.  We're able to show this
                        company that AbiliTec™ would make them money in the first quarter after they implemented, as well as in
                        the quarters that follows.  They could not afford not to use AbiliTec™.  Clearly, this has been a time
                        of transition for Acxiom:  new CDI software, focus on renewed commitment to new technologies, plus our new
                        revenue recognition policies.  The transition is almost complete.  We've got our tough economic times
                        behind us and are positioned to begin taking advantage of this new landscape.  Our expense base is low and
                        has made us very lean and efficient.  Our revenue base is growing, and as more new business is booked, the
                        subscription revenue recognition policy will start paying dividends.  We will be profitable in Q2 and even
                        more profitable in Q3 and Q4 and fiscal year 2003.  As always, we appreciate your interest in Acxiom and
                        for the opportunity to tell you our story. We are excited about our AbiliTec™ future, both in the short
                        term and the long term.  We're confident that the greatest days of Acxiom are ahead of us, and I think I
                        can speak for everyone in saying we've made the changes necessary to get there as quickly as possible.
                        Thanks again, and now I'm going to turn it back to Rodger.

R. Kline:               Thanks, Charles.  Well, in summary, as Charles explained, we have cut expenses aggressively; and we are
                        confident that we will show profits that meet or exceed the guidance provided and that those profits will
                        increase sequentially quarter by quarter as we close the new business in the pipeline that Charles
                        discussed.  As our new business subscription revenue phases in and as we are able to begin recognizing
                        revenues on this new business, we expect our profits to continually grow over the next several quarters,
                        and we expect our earnings per share for the next four quarters beginning July 1 to be in the range of 50
                        to 55 cents per share.  That completes our prepared remarks, and we'll now open the floor for a brief
                        question and answer period.

Operator:               Thank you.  Ladies and gentlemen, if you wish to register a question for today's question and answer
                        session, you will need to press the one followed by the four on your telephone.  You will hear a three-tone
                        prompt to acknowledge your request.  If your question has been answered, and you wish to withdraw your
                        polling request, you may do so by pressing the one followed by the three.  If you are on a speaker phone,
                        please pick up your handset before entering your request.  One moment, please, for the first question.
                        Fred Searby from JP Morgan Chase, please go ahead.

Fred Searby:            Good morning, gentlemen.  I wondered - It sounds like we have some really positive news in terms of the
                        ongoing emergence of AbiliTec™ and the penetration there.  You've in the past given us specific revenue
                        guidance, and I believe it was $5 million and $8 million in the next two quarters for specific AbiliTec™
                        revenues.  Can you give us some color as to whether you expect to exceed those estimates now?  Then, one
                        quick question and I'll let other people get on the phone.

B. Bloom:               Yeah, Fred.  This is Bob Bloom.  With regards to our guidance for AbiliTec™ revenue, we had previously
                        guided AbiliTec™ revenue under the subscription methodology we've adopted this year for $20 to $25
                        million revenue.  Our revenue for the first quarter was above our previous expectation, and we would update
                        that expectation to $25 to $30 million at this time.  We are more bullish on our AbiliTec™ revenue
                        expectations than we had been earlier in the fiscal year.

F. Searby:              And, specifically for the upcoming quarter, had you guided to $5 million and do you expect to beat that?

B. Bloom:               We had not previously guided to any second quarter or inter-quarter estimates, but we would expect it to
                        pick up just as any subsequent quarter as the subscription methodology kind of lays in place.

F. Searby:              And one quick question.  The skeptic would argue here that on the 2003 guidance it's been a very difficult
                        environment where your clients have been in a deer-in-headlights and it's been somewhat of an unusual
                        situation.  You have had a couple of shortfalls in earnings here.  People would say, what is their true
                        visibility and how much confidence can we have in those numbers?

B. Bloom:               Well, I think a couple of things.  One is the expense cuts that we've made in our fixed cost business.
                        We've reduced the fixed-cost elements of that business, and therefore the topline revenue should drive
                        incremental profits.  Second of all, our June ended quarter is always our weakest seasonal quarter
                        historically.  That would auger for a more bullish set of [unintelligible].  Charles gave you some insight
                        in terms of the new business signing that we've got, which is all incremental.  Lastly, the subscription
                        methodology gives us that compounding impact of each contract that's signed quarter over quarter over
                        quarter.  That will all be in place.  Since most of our contracts exceed three years, that will be in place
                        for a number of quarters.

C. Morgan:              Bob, I might add that if we had taken all the cuts a quarter early, we would have been profitable in this
                        quarter - even in this quarter.

F. Searby:              Thank you, gentlemen.  Congratulations.

Operator:               Carla Cooper from Robert W. Baird, please go ahead.

Carla Cooper:           Hi.  Good morning.  Could you talk - You did some very nice numbers in the press release about business
                        that's closed or expected to close soon.  Could you give us a rough breakout between which business you're
                        referring to within the kind of $50 and $200 million are actually closed and which is expected to close?

R. Kline:               This is Rodger.  I'll address that.  I don't really have a specific breakout.  We've had several contracts
                        we have closed in the quarter.  Some of those we have not starting recognizing revenue yet because we're in
                        a customer acceptance period on building the data warehouses and that sort of thing.  I would say that more
                        than 50 percent of them are in the category that we expect to close soon.  Most of those we have a verbal
                        commitment from the customer; they've agreed and awarded us the business.  We're just in the final contract
                        negotiation phase of getting everything documented.

B. Bloom:               You might add, Rodger, that in virtually all of those we're already doing some work.  We're not just
                        talking; we're actually doing work on virtually all of these.  I think actually all of the ones that we've
                        talked about we are actually doing work today on them.

C. Cooper:              And then, Charles, you went so quickly.  You mentioned indirect channel sales; that you had some more
                        success there.  Could you just review those, and if you've got any specifics there, tell us some of the
                        specifics of the indirect channel sales?  Thanks.

 R. Kline:              I think Charles summarized.  We don't really have any other specifics that we have permission from the
                        customers to talk about.  Charles mentioned the one yesterday from the AbiliTec™ sale with Oracle.
                        We've narrowed our focus on channels to about seven or eight key channel partners, and every one of those
                        channel partners - these are the IBMs, the Oracles, the Siebels, the Computer Associates and four or five
                        others. Every one of those has more than one customer that Acxiom and the channel partner are jointly
                        pursuing and that are qualified and we're moving to an agreement. There is a lot of activity, but we really
                        don't have any specific customers that we can mention.

C. Morgan:              Actually, one of our biggest prospects today is joint with one of these channel partners in a channel
                        partner relationship.  It's not in the $200 million number yet, but it's one of the pipeline prospects that
                        we have high hopes that we'll be reporting on next quarter.

C. Cooper:              Thank you.

Operator:               Thatcher Thompson from Merrill Lynch, please go ahead.

Thatcher Thompson:      Good morning.  Last year the September quarter was kind of the breakout quarter for AbiliTec™ in terms
                        of signing new customers.  How many of those contracts signed last year were one-year deals that you expect
                        to renew this September or this quarter?

B. Bloom:               Well we had reported about half of the deals were one-year deals.  I think at this juncture we wouldn't
                        expect any of them not to renew, unless we haven't had other information.

T. Thompson:            Was that about 15 deals, Bob, last year?

B. Bloom:               Excuse me, Thatcher?

T. Thompson:            Was it 15 total deals, so it's 7 one-years.

B. Bloom:               It's in our press release, Thatcher.  I believe it was about 15 deals.

T. Thompson:            OK.  And of the $5 million in this first quarter -

R. Kline:               Thatcher, just let me add something else.  We've had one renewal already - one is the e-funds that we
                        previously announced that has a renewal.  Also, Microsoft has already renewed their license.  They had a
                        six-month license on one of their licenses they had signed; that's been renewed.  So we've had two renewal
                        of AbiliTec™.  We've had no lapses where they have not renewed.

T. Thompson:            Were those first quarter or thus far in the second quarter?

R. Kline:               Well, e-funds was a year ago first quarter, and Microsoft was two quarters ago.

T. Thompson:            But it renewed this quarter - the September quarter?

R. Kline:               They had a six-month license.  It just came up for renewal.

T. Thompson:            And of the $5 million recognized this quarter, how much of that is transaction-based revenue?

R. Kline:               Well, most of the $5 million was transactional revenue, as well as we also had a contribution from
                        contracts previously signed.  You know we've got AbiliTec™ enabled services, etc., which has an
                        AbiliTec™ component bottled in, which we've been recognized on a subscription model.

T. Thompson:            OK.  Then, one other question.  You're projecting around $100 million of cash flow from Opts for the full
                        year '02.  You're kind of starting out first quarter about $40 million in the hole, so you've got $140
                        million to make up in the next three quarters.  Is that -

C. Morgan:              Thatcher, we're running hard.

R. Kline:               That's below our model, so that's in line with our earnings guidance and our capital expenditure forecast
                        and our DSO targets, etc.

T. Thompson:            OK.  Thank you.

Operator:               John Schneller with CIBC World Markets, please go ahead.

John Schneller:         Good morning, gentlemen.  I have a number of questions on your OEM relationships and then also as that
                        relates to competitors.  Some of your competitors are out there talking about OEM relationships that
                        they've solidified with, or at least talked about with your OEM partners, in particular, Siebel.  I was
                        wondering if you could comment on that.  Why would Siebel want another OEM partner for this particular
                        product for AbiliTec™?  Then, if you could also talk about EquiFax.  They've recently rolled out a
                        linking technology to compete.  I'm wondering if you're starting to see other competitors out there for
                        these CDI bids.

C. Morgan:              John, it's Charles.  Let me kind of deal with that from a couple of different perspectives.  One is - I
                        made in my comments clearly our product is being validated by the offerings of a number of different
                        companies now.  The approach - the product concept is being solidly validated by all this activity.
                        Secondly, as we look at our channel partners, and you look at IBM, Siebel and any of these guys, they are
                        willing to partner with a lot of different people who will help them sell their products.  I think one of
                        the big differences that we have at Acxiom is that AbiliTec™ technology is being integrated into our
                        channel partners' products.  I gave the example of the IBM, and I will say the same for Siebel.  They are
                        actually doing significant technology integration into their product lines.  I do not think you will find
                        any of our competitors have more than a channel partner/sales relationship.  Clearly, you can use CDI
                        technology and you can use a Siebel product, but they don't - they're not necessarily integrated.  You get
                        the real power when the technologies are fully integrated and not operating separately.  That's been one of
                        the challenges that we've had in doing a lot of channel sales until the technology is fully integrated.
                        That's the process that we've been talking about for the last several quarters.  It's very exciting.  We
                        are actually integrating our technology.  The example of the IBM product that I told you about last week is
                        an extraordinary piece of technology.  IBM's excited about it, and we're excited about.  We're working at
                        that same level with these other channel partners.  The second thing I'll say is that we have yet to have
                        any legitimate tests where we have been able to benchmark AbiliTec™ against any of our competitors in
                        which the competitive product has won.  We, in our opinion, have a substantial product lead.  We also have a
                        substantial lead in the actual integration of that technology into these channel partners' products.

B. Bloom:               I would add to Charles' comments, John, that validation of that - If you go to all these seven or eight
                        channel partners Rodger mentioned earlier, they all have the solution maps which have our AbiliTec™ and
                        InfoBase® integrated into their offering.  The spectrum of relationships, from just a channel partner
                        that is an alliance partner that helps in the sales process -

C. Morgan:              That's right where we started out.

B. Bloom:               That's where we started out.  To imbed it is sort of a key differentiator that we think is a huge advantage
                        for Acxiom.

J. Schneller:           Right.  It's just that I would point out that some of your competitors are saying that the depth of their
                        relationship and OEM type of relationship is equal or even substantially more than that of Acxiom.  I'm
                        just trying to clarify something in the marketplace.

R. Kline:               Their products have not differentiated themselves in the sales process yet.

C. Morgan:              I think, John, you've got to separate fact from fiction in that situation.  We have a hard time defining
                        our understanding - where they have that product leadership or even the leadership in channel
                        relationship.  We don't have any facts that support that.

J. Schneller:           Right.  That's what we're trying to sort out.  Then, if you could just describe - to jump to another
                        subject here - international efforts.  I know that you had beta up and running in the UK, and you're pretty
                        far along in Germany.  If you could talk about those a little bit and demand for the products overseas.

R. Kline:               What we have - What we've done is taken our major efforts on the global scene where we have commitments and
                        products underway; that is, the UK where we've actually got an AbiliTec™ and a process that's pretty
                        well complete to develop technology that makes the UK operate in the same technology environment as the U.S.
                        does, so we have a consistent platform -- as a matter of fact, an ability to do exactly the same things in
                        the UK and the U.S. and have it be transparent to the customer.  We have commitments for the product in the
                        UK.  We've had good success at selling the product in the UK.  I don't have current information on our
                        German product, but that product is in the process of going through beta testing right now.  However, I
                        would add that we have cut back on our efforts to expand the global product today in the sense that we are
                        not putting as much investment in other countries and other areas of the world.  We had previously made
                        some commitments and directions; for example, towards building a product in Japan.  We're slowing that
                        process and other areas where we do not have specific customer commitments or defined requirements.
                        Something that we've noticed in this economic slowdown is we had a tremendous amount of demand from our big
                        customers to get AbiliTec™ going in some other areas of the world, where they were trying to grow their
                        business rapidly.  As soon as the slowdown occurred, that demand dried up a bit.  We were able to cut back
                        on some of that global development without creating any issues with our customers.  Part of the way we've
                        been able to maintain focus on all of the U.S., UK, German and Australian product development is by cutting
                        out some development in some of those other areas of the world.

J. Schneller:           OK.  Last question, and I'll let someone else jump on.  Just in terms of the transaction processing
                        revenue, what is the level of transaction processing revenue relative to AbiliTec™ license revenue; and
                        how does that price?  Is it per batch 100,000 records processed, or what?

R. Kline:               Yeah, it's priced per transaction.  As Bob mentioned, the majority of the revenue that - the $5 million -
                        that we recognized this quarter was tied to that transaction processing revenue, which is really sort of an
                        annuity that kind of grows over time.  As customers who've licensed AbiliTec™ implement it in more and
                        more applications against more and more databases, that transaction volume we expect to build up over time.

J. Schneller:           OK.  Thank you.

Operator:               Troy Mastin with William Blair & Company, please go ahead.

Troy Mastin:            Good morning.  Thank you.  Quick question on your expectations for capital expenditures.  It looks like
                        versus last year they're going to be cut more than in half.  I'm curious about two things.  First of all,
                        if you can pinpoint specifically where some of the cuts will come, and then second if there's any change in
                        your expectation for topline growth as a result of these cuts.

C. Morgan:              This is Charles.  Let me just make a couple of comments, and I'll turn it over to Rodger.  I alluded
                        earlier to the fact that a lot of our investment last year was to create an infrastructure to support our
                        AbiliTec™ real-time requirements, as well as our overall AbiliTec™ and AbiliTec™-related
                        product support.
                        We've pretty well got that infrastructure in place, and that was a lot of the expenditure last year.  We
                        have absolutely a first-class infrastructure in place today.  It was built to be able to absorb a
                        substantial amount of growth.  And, as the price of technology comes down, we're going to be able in
                        subsequent years to be able to grow that infrastructure actually at substantially lower costs.  We were
                        stretching the absolute limits of technology with our AbiliTec™ design, and as new technology comes
                        along, it is much less costly than the original technology that we had to implement.

R. Kline:               I think that's the main point that I was going to make also.  The other thing I'll add to that is that we
                        are continuing to put in place more financing alternatives for the technology that we will be adding, but
                        we're pretty much only adding this year servers that are [unintelligible] related to a new customer
                        contract.  In most cases, the customers are buying that equipment, so Acxiom is not having to buy that
                        equipment and add it to our balance sheet and our capital expenditures.  We do have to buy some equipment
                        in association with some of the IT outsourcing revenues, but, again, we are adding even more financing
                        alternatives than we've had in the past with our synthetic lease [inaudible].  I think we've got a more
                        mature financing structure to handle those also.

T. Mastin:              So you would expect to have a greater usage of synthetic leases in the rest of the year and into 2003?

B. Bloom:               No.

R. Kline:               I wouldn't say a greater lease.  I mean we're actually cutting back dramatically the amount of new computer
                        technology that we're bringing on because as Charles said, we invested a lot over the last couple of years,
                        and we have our infrastructure basically built now.

B. Bloom:               Yes, the synthetic leasing facility, Troy, was primarily used for, not client purchased activity; it was
                        primarily used for Acxiom purchase activity.  That's a lot of the infrastructure that Charles and Rodger
                        were talking about that we don't have to replicate [unintelligible] the past couple of years.

T. Mastin:              OK.  Another question on the adoption of SF 142.  I'm curious what the impact was in the quarter, and do
                        you expect an impact for the rest of the year, maybe on a total basis in terms of millions of dollars and
                        then on a per share basis.

B. Bloom:               Yeah.  We were in our fourth quarter ended March 31, we recognized a little over $2 million in good will
                        amortization and a little over $8 million for the full fiscal year -- between $8 and $9 million for the
                        full fiscal year.  I'm sorry, about $1.6 million equals a penny, you can figure it out.

T. Mastin:              And, you would have expected the same amount this year or a slight increase?

B. Bloom:               Yeah, we would expect the same amount this year.  We've had no lack of purchase acquisitions of late that
                        would add to that.

T. Mastin:              Just to clarify, the guidance you gave in June did not take into account SF 142.  Is that right?

B. Bloom:               Actually, it did.  We had been anticipating the releases.  This has been talked about for a good year in
                        terms of the issuance of this announcement.  We had input it into our budget expectations.  I'm somewhat
                        surprised it took this long to get the statement out.  We had accommodated that in our previous
                        expectations.

T. Mastin:              OK.  Thanks.

Operator:               Michael Russell with Morgan Stanley, please go ahead.

Michael Russell:        Thank you.  I was wondering just two human resource questions.  Could you give us an idea of the employee
                        count as of today and maybe as of year end.  Also, could you just review with us where the options in
                        exchange for salary reductions ended up, and is it still available or how many options were granted.  Just
                        give us an update on that.  I appreciate it.

C. Morgan:              This is Charles.  I'm going to have to get the exact employee count right now.

R. Kline:               I think it's around 5,500, but we'll validate that in a minute.

C. Morgan:              Yeah, it's close to that.  The reductions - work force reduction - we took out about -

B. Bloom:               I'll tell you.  It was about 375 or so, just under 400.  Then we also had consultants and others that added
                        probably close to another 100 to that.

R. Kline:               You might want to explain what consultants are when you're relating to it.

C. Morgan:              Yeah.  The consultants for us are a lot of times contract programmers.  They are consultants of the
                        traditional kind, but they're also people who've been installing some internal accounting systems at
                        Acxiom, for example.  They are people who've been doing contract programming work for our customers.  We're
                        trying to get our current head count numbers here.  The current post-reduction number is 5,433.  5,433.
                        Our pre-reduction number was 5,845, and that's 400 - 412.  That number is actually - The actual reduced
                        number is 412.

R. Kline:               On top of that, I want to add that we also had some reduction that had occurred in Q1 already prior to this
                        layoff.

C. Morgan:              Rodger, I think some of these are the Q1.  That's the difference is we had some in Q1.  That's why the 375
                        goes to 412.  So, we had some in Q1, and we ended up with 412, plus the consultants, which really takes the
                        total number down from an expense standpoint to about 500.

M. Russell:             Great.  And on the options side?

R. Kline:               Could you repeat that question?

M. Russell:             I just remember that in exchange for some salary reductions amongst employees that were staying that there
                        was an offer of some options and shares in Acxiom.  I was just wondering if you could give us kind of the
                        final count of how many options were granted and -

C. Morgan:              You're going to have to call in for that.  We don't have that in front of us.  Some of the -

B. Bloom:               About 2.5 million, Mike.

R. Kline:               About 2.5 million, total.  However, that number's been reduced somewhat because of the cutback.  Any
                        associates that voluntarily took a pay cut had 50 percent of their options vested if they were terminated
                        prior to the end of the fiscal year.  However, the options given to those at mandatory 5 percent pay cut
                        did not carry that kind of feature.  Any of those that were laid off actually lost those options.  That
                        number has been reduced somewhat.

B. Bloom:               It would be closer to 2 million, Mike.

M. Russell:             That's 2 million in dollars or in shares?

B. Bloom:               Options.

M. Russell:             Is there a strike price that goes along with that?

B. Bloom:               The strike price on the mandatory options was about $11, and the option price on the voluntary cut was
                        about $13.

M. Russell:             Great.  Thank you very much.

Operator:               I'm sorry, sir.  Were you ready for the next question?

R. Kline:               We'll take one more question.

Operator:               Anthia Christian from Credit Suisse First Boston, please go ahead.

Anthia Christian:       Yes.  Hi.  I noticed that you increased debt quite a bit.  Can you give a new number in terms of the
                        interest expense run rate looking out a quarter?  Then, what are your DSO charges now?  Lastly, how many
                        customers do you have on AbiliTec™, because the numbers sort of bounce around if we include transaction
                        versus just licensed customers.  I mean are you tracking how many people are on the technology?

R. Kline:               We are tracking that, but I don't have that figure in front of me.

C. Morgan:              Anthia, one thing you have to understand about that is virtually every customer of Acxiom is using
                        AbiliTec™ in one way or another.  So we have some customers fully deployed; others which are partially
                        deployed.  There is - Today, there is virtually no customer of Acxiom that does not have some use of
                        Acxiom's AbiliTec™ in their solution.

B. Bloom:               Anthia, from a run rate on interest expense, you're right; our debt levels are up from the previous
                        quarter.  We would expect a run rate into the second quarter closer to $8 million than the roughly $7
                        million we had this quarter.  That's accommodated in our updated forecast.

A. Christian:           OK.  And your DSO targets?  And then just one last thing.  In terms of the synthetic lease, what's the
                        balance?  Can you just explain the terms of that agreement?  I mean is there a recourse to Acxiom?  Is this
                        essentially another form of financing?

B. Bloom:               With regards to DSOs, we don't have any explicit targets other than to maintain or do better than our March
                        31, 2001 actuals, which were 70 days.  We believe that's a reasonable expectation to arrive at - the end of
                        March.  We are working on day sales outstanding, but not expecting huge improvements from the 70 days at
                        March 31.  With regards to synthetic leasing - what was the question?

A. Christian:           Just what's the nature of that?

R. Kline:               This is Rodger.  I'll answer that.  It's an operating lease for accounting treatment.  I mean there's no
                        recourse to Acxiom, and it meets all the guidelines or operating lease treatment.  It's called a synthetic
                        lease because on the tax side it meets the rules for ownership, so you get the tax benefits as if you owned
                        it and the accounting benefits of a true operating lease.  There's no recourse to Acxiom.

A. Christian:           OK.

R. Kline:               OK.  Thank you very much.  That completes our prepared remarks and the Q&A session.  We appreciate your
                        interest in Acxiom.  Bob Bloom and the rest of us will be available to answer individual questions the rest
                        of the day.

Operator:               Ladies and gentlemen, that does conclude your conference for today.  You may all disconnect, and thank you
                        for participating.