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SEC FORM 3 SEC Form 3

FORM 3

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

INITIAL STATEMENT OF BENEFICIAL OWNERSHIP OF SECURITIES

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

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1. Name and Address of Reporting Person^*

Marr Holly

(Last)

(First)

(Middle)

ACXIOM CORPORATION

1 INFORMATION WAY

(Street)

LITTLE ROCK

72202

(City)

(State)

(Zip)

2. Date of Event Requiring Statement (Month/Day/Year)
01/01/2005

3. Issuer Name and Ticker or Trading Symbol
ACXIOM CORP [ ACXM ]

4. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director	10% Owner
X	Officer (give title below)	Other (specify below)
Delivery Center Org Leader

5. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Beneficially Owned
1. Title of Security (Instr. 4)	2. Amount of Securities Beneficially Owned (Instr. 4)	3. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	4. Nature of Indirect Beneficial Ownership (Instr. 5)
Common Stock, $.10 Par Value	6,088.7695	D
Common Stock, $.10 Par Value	462.0686	I	by Managed Account 1
Common Stock, $.10 Par Value	170.7119	I	by Managed Account 2

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 4)	2. Date Exercisable and Expiration Date (Month/Day/Year)		3. Title and Amount of Securities Underlying Derivative Security (Instr. 4)		4. Conversion or Exercise Price of Derivative Security	5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	6. Nature of Indirect Beneficial Ownership (Instr. 5)
1. Title of Derivative Security (Instr. 4)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	4. Conversion or Exercise Price of Derivative Security	5. Ownership Form: Direct (D) or Indirect (I) (Instr. 5)	6. Nature of Indirect Beneficial Ownership (Instr. 5)
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽²⁾	08/08/2016	Common Stock, $.10 Par Value	13,503	11.14	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽³⁾	10/02/2016	Common Stock, $.10 Par Value	8,963	11.14	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	04/01/2001	04/02/2016	Common Stock, $.10 Par Value	907	11.5	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁴⁾	01/24/2006	Common Stock, $.10 Par Value	1,056	12.405	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	04/01/2001	04/11/2016	Common Stock, $.10 Par Value	4,687	13.325	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽²⁾	08/08/2016	Common Stock, $.10 Par Value	6,987	13.925	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁵⁾	08/06/2015	Common Stock, $.10 Par Value	12,240	15.1	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	05/28/1997	05/28/2012	Common Stock, $.10 Par Value	3,181	15.7	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁶⁾	08/07/2017	Common Stock, $.10 Par Value	4,510	16.35	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽²⁾	08/08/2016	Common Stock, $.10 Par Value	7,209	16.71	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁷⁾	01/29/2007	Common Stock, $.10 Par Value	1,391	17.38	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁸⁾	10/13/2014	Common Stock, $.10 Par Value	11,121	17.93	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁹⁾	01/24/2006	Common Stock, $.10 Par Value	1,456	18.61	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	⁽⁶⁾	08/07/2017	Common Stock, $.10 Par Value	2,353	20.438	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	08/04/2016	Common Stock, $.10 Par Value	7,000	22.61	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	08/09/2015	Common Stock, $.10 Par Value	9,499	23.4375	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	05/20/2013	Common Stock, $.10 Par Value	1,033	24.24	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	08/07/2017	Common Stock, $.10 Par Value	2,446	24.525	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	01/24/2006	Common Stock, $.10 Par Value	3,934	24.81	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	12/02/2004	12/02/2016	Common Stock, $.10 Par Value	10,000	26.05	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	01/29/2007	Common Stock, $.10 Par Value	856	26.06	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	05/26/1999	05/26/2014	Common Stock, $.10 Par Value	8,256	26.08	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	05/24/2000	05/24/2015	Common Stock, $.10 Par Value	2,518	27.75	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	05/26/2014	Common Stock, $.10 Par Value	2,197	32.6	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	01/29/2007	Common Stock, $.10 Par Value	1,032	34.75	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	05/20/2013	Common Stock, $.10 Par Value	596	36.36	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	05/26/2014	Common Stock, $.10 Par Value	2,393	39.12	D
Non-Qualified Stock Option (right to buy)⁽¹⁾	07/16/2004	05/20/2013	Common Stock, $.10 Par Value	674	48.48	D

Explanation of Responses:

1. This option has a tandem tax withholding right.

2. This option vests incrementally over a 6-year period. Date of grant is 8/8/01.

3. 25% of this option vested on the date of grant. 25% vested on 7/2/02. The remaining 50% vests incrementally over a 6-year period. Date of grant is 10/2/01.

4. This option vests incrementally over a 9-year period. Date of grant is 1/24/96.

5. This option vests incrementally over a 6-year period. Date of grant is 8/6/03.

6. This option vests incrementally over a 6-year period. Date of grant is 8/7/02.

7. This option vests incrementally over a 9-year period. Date of grant is 1/29/97.

8. This option vests incrementally over a 6-year period. Date of grant is 10/13/99.

9. This option vests incrementally over a 9-year period. Date of grant is 1/24/96.

	By: Catherine L. Hughes, Attorney-in-Fact For: Holly Marr	01/10/2005
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 5 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Ex-24: Power of Attorney - Holly Marr

                                POWER OF ATTORNEY


The undersigned hereby constitutes and appoints Catherine L. Hughes and Jerry C.
Jones,   or  either  of  them,   signing   singly,   as  her  true  and   lawful
attorneys-in-fact,  for such period of time that the  undersigned is required to
file reports  pursuant to Section 16(a) of the Securities Act of 1934 ("Exchange
Act") due to her affiliation with Acxiom Corporation, to:

(1)  execute for and on behalf of the undersigned Forms 3, 4 and 5 in accordance
     with Section 16(a) of the Exchange Act and the rules thereunder;

(2)  do and perform any and all acts for and on behalf of the undersigned  which
     may be necessary  to complete the  execution of any such Form 3, 4 or 5 and
     the  timely  filing of such  form with the  United  States  Securities  and
     Exchange Commission and any other authority as required by law; and

(3)  take  any  other  action  of any type  whatsoever  in  connection  with the
     foregoing  which,  in the  opinion  of  such  attorneys-in-fact,  may be of
     benefit to, in the best interest of or legally required by the undersigned,
     it being understood that the documents  executed by such  attorneys-in-fact
     on behalf of the undersigned pursuant to this Power of Attorney shall be in
     such  form  and  shall   contain   such  terms  and   conditions   as  such
     attorneys-in-fact may approve in their discretion.

The undersigned hereby grants to such attorneys-in-fact full power and authority
to do every act  requisite,  necessary  and proper to be done in the exercise of
any of the  rights  and  powers  herein  granted,  as fully to all  intents  and
purposes as the undersigned could do if personally  present,  with full power of
substitution,  hereby  ratifying and confirming all that such  attorneys-in-fact
shall  lawfully do or cause to be done by virtue of this Power of  Attorney  and
the rights and powers herein  granted.  The  undersigned  acknowledges  that the
foregoing  attorneys-in-fact,  in serving in such capacity at the request of the
undersigned,  are not  assuming  any of the  undersigned's  responsibilities  to
comply with Section 16 of the Exchange Act.

IN WITNESS  WHEREOF,  the  undersigned  has caused  this Power of Attorney to be
executed as of this 1st day of January, 2005.



                                              /s/ Holly Marr
                                              ----------------------------------
                                              Signature


                                              Holly Marr
                                              ----------------------------------
                                              Print Name